Since an early age, she was attracted by theatre and drama studies as a research of the body language through sensations, emotions and feelings this art holds.
This attraction took her to develop her skills in diverse productions with the Teatro Ollin Yoliztli Company since 1988.
She was a student of renown theatre teachers like Raúl Quintanilla, Ludwik Margules and Hector Mendoza. She pursed her acting degree at the Theatre College at the National University of Mexico, till her way took her to become a theatre director in diverse productions.
For a while she was casting director for publicity in which she was specialized in actors.
Outstanding assistant director, working with the most prestigious directors in publicity national and international, working for the best agencies like: Saatchi & Saatchi, Y&R, MaCann-Erickson, J. Walter Thompson, BBDO, Eran, DDB, Publicis, Leo Burnett, etc.
In a period of two years, she got a very good knowledge in visual effects and post production, working as a ejecute producer at the animation company: White Rabbit.
She has worked for important brands like Procter & Gamble, Coca Cola, PepsiCo, Nestlé, Ford, Nisan, Telcel, General Motors, etc. Her experience in directing had taking her to create her own short films and publicity spots.
The strength in Lourdes in the field of directing, is not only concentrated in the years of experience of working in the dramatic/performing arts, but also she’s got a special touch at directing actors, and a very characteristic skill in directing children, in which her work with them shows a very clean, natural and ludic style.