Erin Li

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Born to immigrant parents and raised in NJ, Li chased what she thought was the American Dream and toiled on Wall Street before moving to Los Angeles to pursue her passion for filmmaking. 

Li cut her teeth producing feature documentaries spanning diverse subjects such as Iceberg Slim, Sarah Palin, the Insane Clown Posse, 1930s female jazz instrumentalists, Tom Bradley, and HBO’s Academy short-listed true crime doc about a serial killer, TALES OF THE GRIM SLEEPER.

SHOOT named Li as a helmer to watch in their worldwide search for the next generation of commercial directors. Li has since directed content for (RED), General Electric, Call of Duty, Omaze, and L’Oeuf Poché. 

Films that Li directed – KEPLER X-47, TO THE BONE, L.A. COFFIN SCHOOL – have been praised by Upworthy, Gizmodo, Vimeo (Staff Pick), SciFi Now, Huffington Post, Mitú, Angry Asian Man, and have screened at numerous venues, including LACMA, the British Film Institute, the Academy of Motion Pictures, Slamdance, SITGES, the Hammer Museum, and 29 Rooms at New York Fashion Week, curated by Refinery 29 and Killer Films. 

She recently won the Mary Shelley Prize for directing KEPLER X-47, a sci-fi short film about a woman trapped in a human zoo exhibit on an alien planet, starring Bella Dayne (HUMANS, GUERRILLA). The jury, comprised of Anne Chaisson, Alysia Reiner, and Sarah Adina Smith, praised Li for her “original vision, rigorous world-building, and creative storytelling in her impressive short film.” 

Currently a director in the inaugural FOX Filmmakers Lab for feature film directing, Li has previously held directing fellowships with Film Independent, AFI’s Directing Workshop for Women, and Visual Communications.

Li is bilingual (English and Mandarin Chinese), enjoys traveling off the beaten path, adventure sports, and junk food.

Tags: Beauty, Branded Content, Dialogue, Documentary, Documentary-style, Fashion, Music Video, Narrative, Sport, VFX, Visual Feature, Short Form, Short Form Independent USA Los Angeles